52 Fascinating Statistics about Shopify’s Awesome eCommerce Solution

Last Updated on February 8, 2024 by Lucy Harrison

Shopify is an eCommerce solution that powers more than 800,000 eCommerce stores. If you’re looking for an eCommerce builder that makes creating an online store easy, yet contains all the necessary tools to power up your website, Shopify is a real winner.

As an eCommerce platform, Shopify handles both the eCommerce and point of sale side of things. You won’t need any coding skills to dive right in, and you can easily build a beautiful online store with their selection of templates, or even create your brand’s logo free of charge.

One of the many benefits of Shopify is that, like many website builders, it’s a hosted solution. This means your web hosting is already dealt with, so there’s less to worry about on your end. You won’t need to update your software or ensure your version is correct, meaning there are less security risks.

Shopify is quite simply a great tool if you’re looking to build an online store. If you’re considering using Shopify, it’s worth understanding some useful data and research about their success.

Let’s take the plunge and look at some Fascinating Statistics about Shopify’s Awesome eCommerce Solution…


General Shopify Statistics

  • Shopify holds a market share of 20% in the eCommerce market
  • Over 420,000 websites use Shopify
  • More than 1 billion orders have been placed using Shopify
  • Shopify launched in 2004
  • Shopify powers over 1,000,000 businesses worldwide
  • There are more than 2 million active users
  • The majority of Shopify businesses are U.S. based with more than 841,000


Financial Shopify Statistics

  • Total Shopify sales account for more than £43.6 billion
  • During Black Friday and Cyber Monday in 2019, Shopify businesses made £2.3 billion in sales
  • Merchants have spent £79.3 million on the Shopify App Store
  • By the end of 2020, global retail sales reached £3.33 trillion
  • In 2018, the U.S. eCommerce market was worth £410.2 billion
  • China’s eCommerce market is currently worth £794.405


Shopify Usage Statistics

  • 79% of Shopify traffic in Q1 2019 was mobile traffic
  • 69% of orders via Shopify stores were from mobile phones
  • 4.38% of conversion rates were via email
  • More than 7,000 businesses use Shopify Plus
  • By 2040, it’s estimated that 95% of sales will be online
  • PayPal has more than 305 million active accounts


Shopify Traffic Statistics

  • Between June 2018 to 2019, there were 218 million orders through Shopify
  • In the last 6 months, Shopify had 46.45 million visits
  • 39.93% of Shopify visits come from the U.S.
  • The U.K. only accounts for 4.86% of all Shopify visits
  • The average Shopify visit lasts for around 3 minutes and 52 seconds
  • 28.93% of Shopify traffic comes from search engines
  • 81% of Shopify traffic comes from mobile phones
  • 93.2% of traffic to Shopify is organic
  • From 2020’s Shopify customer statistics, from the top five organic keywords, 14.81% of traffic was from “Shopify” and 4.02% was from “Shopify login”


Shopify eCommerce Statistics

  • Shopify’s average conversion rate is 1.5%
  • Shopify has a bounce rate of around 53.23%
  • In June 2019, there were over 820,000 sellers on Shopify
  • Shopify’s billionth order was made in 2018
  • Shopify sellers using Shopify Plus see year-over-year growth of 126%
  • 60% of Instagrammers use the social network to find new products


Shopify Themes & Apps Statistics

  • There are more than 100 Shopify themes
  • On ThemeForest, there are 282 Shopify themes related to Fashion
  • ThemeForest has 211 Shopping themes for Shopify
  • The Porto theme was downloaded by more than 40,000 eCommerce websites
  • The Ella theme has more than 6,000 sales
  • There are more than 2,500 apps on the Shopify App Store
  • More than 12 million apps are installed each month
  • 33,000 apps are downloaded each month
  • On average, merchants use 6 apps
  • Privy has more than 6,000 reviews
  • Lacoste offered a virtual reality way to try on clothes which resulted in 30,000 user engagements


Interesting Shopify Facts

  • Shopify is based in Canada
  • The original idea for Shopify was as a Snowboard store
  • In its Initial Public Offering (IPO), Shopify raised £104 million
  • Shopify is available in 175 countries
  • Shopify’s basic pricing plan starts from £23 per month
  • 87% of Shopify users tap into Shopify’s apps
  • Shopify has paid out more than £674,000 to hackers



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